Monday, November 7, 2011

Market Research and Report

WHAT'S HOT WHAT'S NOT? I hit the streets last week to gather inspiration and knowledge of current market trends in silhouettes, colors, fabrics, trims, details and hot sellers. Here is a trend board of what I observed while shopping everywhere from high-end retailers: Nordstrom LA, fast fashion: Forever21, and my very favorite vintage shop: Deja Vu Palm Springs.

TOP TRENDS (HOT): Metallic blends, sequin trim, purple and black, foiled suede, leather appliques, mesh sleeves, sheer sleeves, treated leather, long shirt tails, geometric cut-outs, matte black, nude and gray palettes, mermaid hemlines, microfiber Viscose, matte jersey, sheer burnout maxi skirts, 70's silhouettes, asymmetrical necklines, and an endless supply of GOLD AND SILVER.

ON THE SALE RACK (NOT): Oversized crop shirts, pink and maroon, lace dresses, cashmere, feather vests and details, mustard yellow and turquoise, raglan sleeve knits, A-line skirts.